the problem

Calls dropped on Tuesday. You found out a month later.

A broken form, wrong holiday hours or a ranking slip can cost weeks of calls before anyone looks.

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the short answer

How do I know when my business is getting fewer calls?

askotter compares a local business's calls, bookings and form fills with what is normal for that time of year, using its own Google and ad accounts. When a number falls, it finds the likely cause and texts the owner the fix it would make.

What it watches
Calls, bookings, form fills, rankings and ad results.
How you hear
A text with what dropped, the likely cause and the proposed fix.
Not for
Businesses that need minute-by-minute monitoring of a store checkout or payment system.
what it looks like

Why it happens

Small problems hide well. The booking form stops sending, Google shows you closed on a holiday, or a page drops to the second page of results. The phone just gets quieter.

How askotter fixes it

Rankings and Business Profile checks come with our local SEO services. Compare plans on the digital marketing pricing page.

askotter · change feedEXAMPLE
CRITForm fills 0 since 2:10 PM. The booking form stopped sending after a page edit.2m
OKFix drafted and previewed. Owner replied YES. Form working again.25m
INFOGoogle Business Profile showed "closed" for the holiday. Corrected hours sent for approval.1d

Example feed. The business and its figures are invented.

questions

Questions owners ask about this

Why did my calls from Google drop?

The usual causes for a local business are wrong hours on the Google Business Profile, a ranking slip on a main service page, a broken call button or form, or an ad budget that ran out early. askotter checks each of these when calls fall and texts the most likely one.

How fast will I hear about a drop?

Site problems such as a broken form show up the same day. Ranking changes take a little longer because Google Search Console data arrives about two days late.

Get this fixed for your business.

Start with a free audit of your site, listings and ads.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.