how it runs · email marketing

Email marketing for small business that follows up while you work.

Text the offer and approve the draft with a reply, and it goes to your list. Set up a sequence once and it handles the follow-ups after that.

the short answer

What does email marketing for a small business include with askotter?

askotter writes and sends email campaigns and automated sequences for owner-run local businesses, built from the people who enquired through the business's own website. The owner texts the offer and approves the draft before it goes out.

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Email is included in every plan; askotter sets it up on the $600/mo managed plan and runs it fully from $1000/mo.

List
People who enquired through the website, plus any list you import
Price
Included in every plan; fully managed from $1000/mo
Not for
Shops that need product-catalogue email with abandoned-cart flows
the sequence

How an email sequence follows up for you

A sequence starts from one trigger, such as a quote sent or a service coming due.

  • An open moves the contact on to the next message.
  • A quiet contact gets the email again with a new subject and a new angle.
  • A reply or a booking takes them out of the sequence and over to you.

Campaigns in the askotter portal. Example workspace, invented data.

your list

Who came in, and what you sent them.

Everyone who enquired through the site, tagged with the page they came from. The first reply to a new enquiry is automated lead follow-up; email handles reminders and seasonal offers after that.

Contacts in the askotter portal. Example workspace, invented data.

questions

Questions about email marketing

What kinds of email work for a local business?

Service reminders, seasonal offers and follow-ups on quotes that went quiet do most of the work.

Do I need an email list to start?

No. The list builds from people who enquire through your website, and an existing list can be imported.

Who writes the emails?

AI drafts each one in your voice from the offer you describe, and you approve it. On managed plans our team reviews it first.

How do you keep emails out of spam folders?

The platform tracks bounces and inbox placement for every send, and warns you before a sending domain starts to go cold.

How much does email marketing cost with askotter?

Email is included in every plan. On the $600/mo managed plan askotter sets it up, and from $1000/mo askotter runs it for you.

Turn past enquiries into booked work.

Start free for 14 days. Email is in every plan.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.