Paid Advertising

PPC Management

More revenue from every ad dollar, with attribution you can check.

in the portal · the ad budget

Tuned by the numbers Google cannot see.

Google Ads knows what a click cost. It does not know your hours, which page the click landed on, or whether anyone booked. Whiskers reads all four together every morning.

Which changes wait for your yesShow less

You set the rules in plain words. A search term that spends and never books gets cut on its own. Ads pause on the days you are closed. Anything that moves money, a budget shift, a new bid, a new campaign, is a text with the maths in it, and it waits for your yes. Every change lands in the same log as the website work, with the number it moved beside it.

An illustration of the product, rebuilt in HTML for this page. The clinic, the domain, the phone number and every figure in it are invented. The rules that decide what is automatic and what asks first are set by you, in plain words, and can be changed by text. Nothing changes on your site without your yes, and every change can be undone.

See every screen

The problem

You run Google Ads in Google and Meta Ads in Meta. Each platform claims the same sale. You optimize in silos on inflated ROAS numbers.

How we fix it

askotter pulls ad spend from every platform. We match it against real revenue in Stripe and Shopify. You see the true customer journey across platforms. Your team approves every change.

True ROAS across every platform. Budgets set from real revenue data. Alerts when spend or performance shifts.

what's included

PPC Management: what you get

01

More revenue per dollar of ad spend

02

Less wasted budget on clicks that don't convert

03

Clear reporting that ties ad spend to actual sales

04

Campaigns aimed at people ready to buy

05

Budget that automatically shifts to what's working

What we measure

ppc management · key metricsPAID ADVERTISING
TRUE CROSS-PLATFORM ROAS
4.2x
↑ 0.8x
COST PER ACQUISITION
$23.41
↓ 12%
BUDGET WASTE ALERTS
$1.2K
· flagged
CREATIVE PERFORMANCE BY REVENUE
18%
↑ 3pts
answer engines and landing pages

You pay for the click. The page decides the rest.

Paid search is the one channel where a weak landing page charges you for every visit it wastes, so the page carries most of the return. Answer engines are the opposite problem: there is no ad inventory in an AI answer, so the only way into one is the work below.

+146% average growth in sessions referred by AI assistants client GA4 · 180 days
4x faster than the same clients' overall traffic growth client GA4 · 180 days
+165% average growth in engaged sessions from assistant referrals client GA4 · 180 days
+360% average growth in conversions from assistant traffic client GA4 · 180 days

Average of each client's own percentage change, measured in that client's Google Analytics over 180 days. Assistant referrals begin from a small base for most local businesses, so percentages move a long way in both directions. Results vary widely by client, and the average describes the group. The full method, and what this cannot do →

01 · Get named
Answer engine optimization (AEO / GEO)

An agent audits how ChatGPT, Perplexity, Gemini, Copilot and Google AI Overviews describe the business today, reconciles the facts they have wrong, rewrites pages so a sentence can be lifted and attributed, publishes the schema and llms.txt layer, and reports monthly which prompts returned you and which returned a competitor.

How the AEO work runs →
02 · Convert it
Landing page optimization

A page per campaign and per audience, matched to the ad that sent the click, then tested against what visitors do on it.

Both are included in every plan from $99/mo, because the same audit and the same human review produce them.

trusted by

Some of the successes from our clients.

Financial Services
client
since Jan 2026
Jan 2026Jun 2026
$44.4k
est. monthly click value
2,014
organic keywords
1,570
clicks / mo
↑ +3,770 keywords in 3 months
Healthcare / Prosthodontics
client
since Jan 2026
Jan 2026Jun 2026
$3.12k
est. monthly click value
217
organic keywords
112
clicks / mo
↑ +3,280 rank positions in 3 months

Source: SpyFu organic data, June 2026

Tools that power this service

All data feeds into your askotter data lake. Every metric is cross-platform by default.

AI recommends. You decide.

Log into askotter and see every task, change, and result as it happens. A person reviews every recommendation before it ships. No waiting for a monthly report. You see the same view we do.

Real-time work log

See every action as it happens. No waiting for reports.

Data-backed decisions, human-approved

Every recommendation shows the data behind it. Agents suggest. Your team approves.

Your data lake + saved insights

Ask questions yourself. Save AI responses as notes and share insights across departments.

app.askotter.ai/services/work-log
WORK LOG
METRICS
CHANGES
TODAY · PPC MANAGEMENT
09:14CHANGECampaign budget adjustment: +$120/day to top performer
09:31AUDITTechnical audit complete. 3 issues found, 2 fixed.
10:45ANALYSISRoot cause: Landing page load time 4.2s → 1.8s after fix
11:12REPORTWeekly forecast updated. Revenue pacing +14% vs target.
13:08ACTIONNew A/B test launched: headline variant B on /pricing
14:30ALERTCompetitor price change detected. Recommendation pending.
pricing

Two ways to run it.

Do you want to run it yourself or have us run it? Every plan includes full access to your askotter data lake. Agents learn your business and get sharper over time.

You drive the builder and ship the changes Whiskers suggests. The platform does the analysis.

Self-managed plan
What is includedSelf-managed$99/moWebsite, SEO and the platform. Compute-based after that.
Website and SEO
AI web builder, unlimited editsIncluded
Your site hosted on your own domainIncluded
SEO: keywords, on-page, schema, rank trackingIncluded
AI content recommendations, ready to publishIncluded
Answer engine optimizationIncluded
askotter platform and data lakeIncluded
Paid channels
Google Ads + Meta Ads, connected and trackedAdd per channel
AI bidding and budget recommendationsWith each channel
True ROAS against your real revenueWith each channel
How it runs
Who ships each changeYou
A person reviews every change before it shipsNot included
Ad accountsYours, you keep them
What moves the priceThe compute you use
Cancel anytimeIncluded
Start free

The $99/mo covers your website and SEO on the platform. After that the price is compute-based. Ask Whiskers to run more analysis, or to watch more ad channels for you, and the bill scales with how much you use.

No setup fee. Ad spend is billed to you by Google and Meta.

Want a person to run it for you?

Our team builds and runs it. A person reviews every AI recommendation before it ships.

Human-in-the-loop plans compared
What is includedPopularManaged SEO$600/moWe build it and run the SEO.Managed + Ads$1,000/moEverything in Managed SEO, plus Google Ads and Meta Ads run by our team.
Website and SEO
We build and host your websiteIncludedIncluded
Monthly SEO, done for youIncludedIncluded
Content written, reviewed and publishedIncludedIncluded
Answer engine optimization, run for youIncludedIncluded
One site refresh per yearIncludedIncluded
askotter platform and data lakeIncludedIncluded
Paid channels
Google Ads + Meta Ads managementNot includedIncluded
Monthly performance reviewsNot includedIncluded
Ad budgetNot neededUnder $10K/mo
How it runs
Who ships each changeOur teamOur team
A person reviews every change before it shipsIncludedIncluded
Email marketing waterfallSetupFully managed
Strategy callsNot includedMonthly
Website is yours after six monthsIncludedIncluded
Get a free auditGet a free audit

No setup fee. Cancel anytime. Ad spend is billed to you by Google and Meta.

Want to talk it through first? Book a 20-minute demo

Prefer to run it yourself?

the team, and the results

Who is behind it, and what clients have seen.

Where the team comes from
Y Combinator

Founders who are alumni of the Y Combinator network.

What they built before
Meta · Amazon

Alumni who shipped measurement and ranking systems at consumer scale.

What they did with it
0 → 1, then exited

Serial founders who took companies from zero to a working business, then sold them.

Search Console · last 90 days vs. prior 90
+16%

Average growth in organic clicks, per client.

Search Console · last 90 days vs. prior 90
+323%

Average growth in pages earning search impressions, per client.

GA4 · 180 days after AEO started
+146%

Average growth in sessions referred by AI assistants, per client.

Averages of each client’s own percentage change, measured in that client’s Google Search Console and Google Analytics. Results vary widely by client, and some clients fell over the window. Team background: Y Combinator, Meta and Amazon are not affiliated with askotter and do not endorse it.

Start with PPC Management.

Social that drives revenue you can trace.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.

the shift

The shops down the street already run on AI.
The data proves it pays.

Auto shops, dental offices, cafés and salons. The local businesses winning right now compete on AI and data. askotter puts those same tools on your side, priced for a business your size.

0% of small businesses already use AI-enabled tools U.S. Chamber of Commerce, 2024
0% projected annual growth of the AI market through 2030 Grand View Research
more likely to win customers when decisions are data-driven McKinsey Global Institute
$0T AI's projected boost to the global economy by 2030 PwC

The same tools the shops down the street use, from $99/mo.