Your retainer buys hours. Somebody should be counting them.
Connect your analytics and your website, and askotter counts the changes that shipped on your account last month. Then it divides your invoice by the hours behind them.
The rate is the number that settles it.
Nobody can prove what your traffic would have done otherwise, so ROI never settles anything. A change either shipped or it did not, and dividing what you paid by the hours behind those changes gives you a rate.
Not sure? Set it to what you can name off the top of your head. The audit answers it properly.
At $3,000 an hour, thirty minutes of work costs you $1,500, and the same $1,500 buys fifteen months of askotter at $99/mo.
Arithmetic on the two numbers you set above, nothing else. It is an estimate until you connect your account.
The audit is free, and connecting takes about ten minutes.
Tell us the site, then sign in and connect the sources. The first audit covers the last thirty days.
A good agency should want this pointed at them.
When effort is invisible, a team shipping thirty changes a month is priced against a team shipping two. A change log is the receipt for the work you already do.
The questions people ask first.
How do you know how much time my agency spent?
What if my agency is doing work the audit cannot see?
Is this just an anti-agency pitch?
What does it cost and what do you do with the data?
How long does the first audit take?
Find out what last month bought.
Free, read-only, and set up with you.
Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.