how it runs · competitor watch

Competitor tracking for small business that tells you what local rivals changed.

Competitor Watch checks the websites of the businesses you compete with on a schedule you set. When a price, a page or an offer changes, you get the change with a suggested response.

Checks on your schedule · A suggested response with every alert · Included with every plan
the short answer

How does askotter track local competitors?

askotter's Competitor Watch re-checks the websites of the competitors a business names, on a schedule set for each one, and compares every check with the last. Price changes, new pages and new offers come back as alerts with a suggested response, and nothing on the owner's own site changes without approval.

Watches
Rivals' prices, offers, new pages and messaging
Price
Included with every plan, from $99/mo
Not for
Market research across a whole industry; it watches the specific local rivals you name
what it catches

What Competitor Watch tracks on a rival's site

A change can also start an SEO opportunity check on the service a rival just added.

$

Prices and offers

A rival cuts a price or adds a free estimate.

⊞

New pages and services

A new service page or a new town on their coverage list.

✎

How they describe themselves

The old wording shown beside the new.

◎

Who AI assistants name

With answer engine optimization, the competitor named in answers you missed.

local competitor analysis

Local competitor analysis you can act on

The searches your rivals win become your work list. On a managed plan our team works through it with local SEO services, and you approve each change.

questions

Questions about tracking competitors

Which competitors should I track?

Start with the businesses that show up next to you for your main searches, plus anyone customers mention by name.

Can it see when competitors show up in ChatGPT or other AI answers?

Yes, through answer engine optimization reporting. Each month lists the questions you missed and the competitor who took the mention.

Does it change my prices or pages to match a competitor?

No. It suggests a response, and nothing changes on your website until you reply yes.

How much does competitor tracking cost?

It is included with every plan. Self-managed starts at $99/mo and managed at $600/mo.

Hear about a rival's change the day it happens.

Start free for 14 days, no card. Competitor Watch is included with every plan.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.