Leads fell 30%. askotter finds out why.

When traffic or leads drop, askotter checks every connected account and texts you the likely causes, most likely first.

the short answer

Why did my website traffic or leads drop?

The usual causes are a ranking slip on a main service page, wrong Google Business Profile details, a broken form after a site edit, an ad budget that ran out, or a seasonal dip. askotter checks all of these across the connected accounts and texts the owner the most likely cause with a fix to approve.

What it checks: Site edits, rankings, Business Profile, ads and seasonal patterns.
What you get: Likely causes ranked, most likely first, with a fix to approve.
Not for: Diagnosing server outages or software bugs. askotter covers marketing and the website it runs.

how it works

When something drops, you get the reason in the same text.

When a number falls, askotter looks at everything that changed around the same time. That covers edits to your site, ranking moves, Business Profile changes, ad settings and the season.

Ranking fixes are carried out under our local SEO services.

WHAT IT CHECKS

→ Investigation starts on every drop

→ Site, rankings, Business Profile, ads and season checked together

→ Causes ranked, most likely first

→ Fix drafted for your approval

→ Every investigation saved

WHY LEADS FELL · EXAMPLE PLUMBER 5 ACCOUNTS CHECKED

LIKELY CAUSES · LEADS DOWN 30% THIS WEEK

62%

Ranking slip: "emergency plumber" page fell from #3 to #8 after a competitor added 40 reviews

28%

Business Profile hours: Sunday hours missing since an edit on the 3rd

10%

Season: this week is usually a little slower (normal range)

Checked: Search Console · GA4 · Business Profile · Google Ads · site edits 2 FIXES SENT FOR APPROVAL

Example investigation. The business and its figures are invented.

Problems this fixes

Calls Drop and Nobody Notices A Website That Never Gets Updated

More marketing analytics for small business

All Your Marketing Numbers in One Place Spotting Drops in Calls and Bookings Ask Your Marketing a Question by Text Which Marketing Brought Each Booking Seasonal Demand Planning

questions

Questions owners ask

Why did my Google traffic drop suddenly?

Common causes are a Google algorithm update, a competitor overtaking a main service page, a page accidentally removed or blocked during a site edit, and seasonal demand. askotter checks each of these and texts the most likely one.

What happens after askotter finds the cause?

It drafts the fix, such as restoring a page, correcting Business Profile hours or rewriting a service page, and sends a preview. Nothing changes until the owner replies yes.

Leads fell? Find out why today.

Setup takes under an hour, and it comes with every plan. Compare plans on the digital marketing pricing page.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.