Connect Shopify and WooCommerce for your business
Shopify and WooCommerce each hold numbers the other never sees. askotter reads both and tells you, by text, what they mean together.
What do you get by connecting Shopify and WooCommerce?
askotter reads Shopify and WooCommerce side by side and puts both in one report for the business. The owner sees how activity in one leads to results in the other, gets an alert when a number moves and can ask questions by text.
- From Shopify
- Orders and revenue, Product performance, Customer profiles and segments.
- From WooCommerce
- Orders and revenue, Product performance, Customer data.
- Status
- WooCommerce is on the integration roadmap, so the matching described here starts when that connector ships.
- Not for
- Replacing Shopify or WooCommerce. Both keep working exactly as they do now.
Why connect Shopify and WooCommerce
Shopify orders sit beside your Stripe payments, GA4 visits and ad clicks in one report. It fits into our conversion rate optimization work.
How Shopify and WooCommerce records line up
Shopify and WooCommerce both store the customer's email address. askotter lowercases and trims it on both sides before matching, so the same person shows up as one customer across the two tools.
Both tools can hold a phone number. Numbers are normalised to one international format before matching, which catches customers who never gave an email.
Shared between the two: the customer email address, the phone number and the UTM campaign tags.
WooCommerce is on the integration roadmap, so the matching described here starts when that connector ships.
What each tool sees on its ownShow less
Shopify on its own
Shopify sees the order and the landing page. It has no view of the ad impressions, emails or searches that came before that session.
Timing. Shopify writes each order the moment it is placed, including the landing page and referring site of the session that bought.
Access. Read-only access through the Shopify Admin API, approved from the store admin.
WooCommerce on its own
WooCommerce sees the order and, on recent versions, its source tag. It cannot see ad cost or the visits that did not buy.
Timing. WooCommerce writes each order when it is placed, and recent versions save the order's source and UTM values with it.
Access. The WooCommerce REST API with a read-only key.
Related guides
- Which Integrations Are Worth Connecting. An integration earns its place when it changes a decision. Most of them just move data from one screen you ignore to another.
- AEO for Local Businesses: Getting Cited by AI. Someone just asked an AI for a plumber in your town. What did it say?.
Services that use these connections
Analyses: Shopify + WooCommerce
Other Shopify combinations
Questions about Shopify + WooCommerce
What can I learn by connecting Shopify and WooCommerce?
How does askotter connect Shopify and WooCommerce?
Is my data secure when connecting Shopify and WooCommerce?
Shopify + WooCommerce is coming soon
Talk to us about your timeline, and we will confirm the launch date before you commit.
Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.