integration pair

Connect LinkedIn Ads and TikTok Ads for your business

LinkedIn Ads and TikTok Ads each hold numbers the other never sees. askotter reads both and tells you, by text, what they mean together.

● LinkedIn Ads · COMING SOON + ● TikTok Ads · COMING SOON
Book a Conversation → See how it works
the short answer

What do you get by connecting LinkedIn Ads and TikTok Ads?

askotter reads LinkedIn Ads and TikTok Ads side by side and puts both in one report for the business. The owner sees how activity in one leads to results in the other, gets an alert when a number moves and can ask questions by text.

From LinkedIn Ads
Campaign performance, Audience demographics, Lead gen form data.
From TikTok Ads
Campaign and ad group performance, Creative and video metrics, Audience targeting.
Status
LinkedIn Ads and TikTok Ads are on the integration roadmap, so the matching described here starts when that connector ships.
Not for
Replacing LinkedIn Ads or TikTok Ads. Both keep working exactly as they do now.
why connect them

Why connect LinkedIn Ads and TikTok Ads

LinkedIn campaigns will sit beside your HubSpot or Salesforce pipeline, GA4 and payments. It fits into our PPC management work.

matching the records

How LinkedIn Ads and TikTok Ads records line up

LinkedIn Ads and TikTok Ads both store the customer's email address. askotter lowercases and trims it on both sides before matching, so the same person shows up as one customer across the two tools.

LinkedIn Ads and TikTok Ads both keep the UTM source, medium and campaign values from the visit, so activity lines up campaign by campaign even when no single person can be matched.

Shared between the two: the customer email address and the UTM campaign tags.

LinkedIn Ads and TikTok Ads are on the integration roadmap, so the matching described here starts when that connector ships.

What each tool sees on its ownShow less

LinkedIn Ads on its own

LinkedIn sees clicks, lead-form submissions and the companies it reached. It never sees whether a lead became a deal.

Timing. LinkedIn reports conversions under its own windows, thirty days after a click and seven after a view by default.

Access. The LinkedIn Marketing API with read access to the ad account.

TikTok Ads on its own

TikTok sees views, clicks and the conversions its pixel catches. It cannot see what happens after a visitor leaves the tracked site.

Timing. TikTok reports conversions under the attribution windows chosen in the ad account, and those counts can include view-through conversions.

Access. The TikTok Marketing API with read access to the ad account.

questions

Questions about LinkedIn Ads + TikTok Ads

What can I learn by connecting LinkedIn Ads and TikTok Ads?

askotter puts LinkedIn Ads and TikTok Ads numbers in one report, so you can see where customers came from and why a number moved.

How does askotter connect LinkedIn Ads and TikTok Ads?

Live connections use a standard sign-in, and other tools use a file export. No developer is needed.

Is my data secure when connecting LinkedIn Ads and TikTok Ads?

askotter uses encrypted connections and role-based access, and you control who on your staff sees what.

LinkedIn Ads + TikTok Ads is coming soon

Talk to us about your timeline, and we will confirm the launch date before you commit.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.