Connect Stripe and Google Ads for your business

Stripe and Google Ads each hold numbers the other never sees. askotter reads both and tells you, by text, what they mean together.

● Stripe · LIVE + ● Google Ads · LIVE

Connect Now → See how it works

the short answer

What do you get by connecting Stripe and Google Ads?

askotter reads Stripe and Google Ads side by side and puts both in one report for the business. The owner sees how activity in one leads to results in the other, gets an alert when a number moves and can ask questions by text.

From Stripe: Payment transactions and revenue, Memberships and recurring plans, Customer payment profiles.
From Google Ads: Campaign performance, Keyword data and quality scores, Ad group and creative performance.
Status: Both connect today.
Not for: Replacing Stripe or Google Ads. Both keep working exactly as they do now.

why connect them

Why connect Stripe and Google Ads

Stripe payments sit beside your ad spend, GA4 visits and booking records, so each dollar has a source. It fits into our Google Ads management work.

matching the records

How Stripe and Google Ads records line up

Stripe and Google Ads share no customer or visit identifier. askotter puts them on one timeline instead, so a change in Stripe charges can be read against what Google Ads recorded in the same hours.

What each tool sees on its ownShow less

Stripe on its own

Stripe knows the payment, the amount and the customer's email. It has no record of the ad, search or email that brought the customer in.

Timing. Stripe records each charge, refund and failed payment as it happens. Payouts land on a schedule days later, so charge date and payout date differ.

Access. A restricted, read-only Stripe API key, or Stripe Connect.

Google Ads on its own

Google Ads counts the conversions it can see through its own tag. It cannot tell a refunded sale from a kept one, or a junk lead from a good one.

Timing. Google Ads credits a conversion back to the date of the click, so yesterday's conversion count can still rise for days.

Access. The Google Ads API with read access to the account.

Related guides

Why Your Google Ads Aren't Converting (And How to Fix It). Clicks without conversions is the most expensive problem in marketing.
Performance Max for Local Businesses: Where the Budget Goes. The campaign type that decides for you, and the reporting that follows.

questions

Questions about Stripe + Google Ads

What can I learn by connecting Stripe and Google Ads?

askotter puts Stripe and Google Ads numbers in one report, so you can see where customers came from and why a number moved.

How does askotter connect Stripe and Google Ads?

Live connections use a standard sign-in, and other tools use a file export. No developer is needed.

Is my data secure when connecting Stripe and Google Ads?

askotter uses encrypted connections and role-based access, and you control who on your staff sees what.

Connect Stripe + Google Ads. Five minutes.

Plans are on the digital marketing pricing page.

Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.