Combined Reporting: WordPress + Zendesk
How do you get one set of numbers you can trust? askotter reads WordPress and Zendesk together and answers it for your business, by text.
How does combined reporting with WordPress and Zendesk work for a small business?
askotter reads WordPress and Zendesk side by side so it can combine your accounts into one clean report you can ask questions of. One report covering every connected account, cleaned up and answerable by text.
Read the full answerShow less
The owner asks follow-up questions by text.
- From WordPress
- Page and post performance, Content categories and tags, User engagement metrics.
- From Zendesk
- Ticket volume and resolution, CSAT scores, Agent performance.
- Status
- Zendesk is on the integration roadmap, so the matching described here starts when that connector ships.
- Not for
- Replacing WordPress or Zendesk. Both keep working exactly as they do now.
How do you get one set of numbers you can trust?
GA4 says one thing, Stripe says another, and your booking system disagrees with both. Matching them by hand takes hours, and the answer is still fuzzy.
How askotter handles it
askotter reads WordPress and Zendesk side by side, so it can combine your accounts into one clean report you can ask questions of.
A person checks the result before it reaches you. This is part of our website migration work.
How WordPress and Zendesk records line up
WordPress and Zendesk share no customer or visit identifier. askotter puts them on one timeline instead, so a change in WordPress pages can be read against what Zendesk recorded in the same hours.
What combined reporting uses from each
Combined reporting needs a shared identifier or a shared time grain.
From WordPress that means page URLs. From Zendesk it means requester emails and organisations.
Zendesk is on the integration roadmap, so the matching described here starts when that connector ships.
What each tool sees on its ownShow less
WordPress on its own
WordPress knows what is published and when it changed. Without analytics beside it, it has no idea which pages bring in work.
Timing. WordPress stamps the publish and modified date on every post and page, which marks exactly when content changed.
Access. The WordPress REST API with an application password.
Zendesk on its own
Zendesk sees the complaint and how it was handled. It cannot see what the customer is worth or whether they bought again.
Timing. Zendesk timestamps every ticket, reply and status change.
Access. The Zendesk Support API with a read-only token.
Related guides
- How to Get Your Business Into Google AI Overviews. The box above the results is the new first position.
- The Marketing Metrics That Matter (and the Ones That Do Not). Most marketing reports are long because the numbers in them are weak. A useful report is short.
Services that use these connections
Other analyses: WordPress + Zendesk
Questions about WordPress + Zendesk
Do I need a developer to connect WordPress and Zendesk?
How is askotter's Combined Reporting different from what WordPress shows on its own?
WordPress + Zendesk is coming soon
Talk to us about your timeline, and we will confirm the launch date before you commit.
Self-managed is $99/mo and scales with the compute you use. Our team runs it from $600/mo.