The features a site in this trade needs. Each one is working somewhere on this sample:
- Condition finderPeople search for sciatica or whiplash more than for a chiropractor, so each condition has its own page and the finder leads to it.
- Two-field bookingMost of this traffic is on a phone and in pain, so booking asks for a name and a mobile number and we call back to confirm.
- Insurance answered up frontBlue Cross, Aetna, Medicare and auto claims are listed as text, so a patient does not have to call to find out.
- Reviews next to the buttonTrust is decided at the moment of booking, so patient reviews sit beside the booking form.
- Meet the doctorPeople are about to let a stranger adjust their spine, and a face with a credential line does more than another paragraph.
- First visit price on every pageThe $89 exam with X-rays answers the cost question before it becomes a phone call.