Which membership fits?

✓Asked ChatGPT and Perplexity for "best gym or studio in Millhaven" and logged who they namedjust now
✓Published the Two a week membership page for the search "two a week membership millhaven"4 min ago
✓Published the Unlimited membership page for the search "unlimited membership millhaven"19 min ago
✓Published the Personal training page for the search "personal training millhaven"1 hr ago
✓Marked up 10 visible questions as FAQ schema across 5 service pages2 hr ago
✓Linked the home page to every service and each service to two related ones3 hr ago
✓Compressed the hero photo to 62 KB and set every photo below the first screen to lazy-loadYesterday
✓Wrote the 6 towns served as text so local searches can match themYesterday
✓Rebuilt sitemap.xml and llms.txt for 10 pagesMon
…Texted the owner a draft page answering "Do I need to be fit before I start?" and is waiting for a yesMon

Illustrative activity for an invented business. On a real site this is the owner's log, and nothing that changes the site publishes without their yes.

Outline the headings on this page

Schema askotter would publish here

{
    "@context": "https://schema.org",
    "@type": "ExerciseGym",
    "name": "Foundry Strength",
    "telephone": "(555) 010-2268",
    "address": {
        "@type": "PostalAddress",
        "streetAddress": "220 Smelter Street, Unit B",
        "addressLocality": "Millhaven",
        "addressRegion": "CO"
    },
    "openingHours": [
        "Mon to Fri 5:30am to 8pm",
        "Sat 7am to 12pm",
        "Sun 9am to 12pm, open gym",
        "Front desk Staffed during every class"
    ],
    "areaServed": [
        "Millhaven",
        "Copper Flats",
        "Aspen Hollow",
        "Garnet Ridge",
        "Silverbow",
        "Eastgate"
    ]
}

These checks read this page as it rendered in your browser. The schema is shown as text; a sample site for an invented business publishes none.

Copy this into the builder inside askotter to start your own site in the Bento · Cobalt direction, then fill in the {{placeholders}} with your details.

Build a website for {{Business name}}, a gym or studio in {{Town}}, {{State}}.
Use my real services, prices, hours, phone number and service area. Leave anything you do not know as a clearly marked placeholder. Never invent reviews, team members, awards or results.

DESIGN DIRECTION: Bento, Cobalt palette
- Look: Rounded tiles of different sizes, each holding one fact, so the first screen answers five questions at once.
- Why it reads as current: The tile grid Apple uses for product pages, now the default way to show many facts on one phone screen.
- Hero: Bento hero: a grid of rounded tiles of different sizes. The headline tile is largest; others hold the photo, two stats, the next opening, the tool, one review and the hours.
- Type: headings in Manrope at weight 800 with letter-spacing -.035em; body in Manrope. Labels sentence case with .02em tracking. Headings left-aligned.
- Colour: accent #3346e8 with #ffffff text on it; page background #f2f3f8; cards #ffffff; text #0f1222; secondary text #575c72; rules #e1e3ee. Keep every text colour at 4.5:1 contrast or better.
- Shape: corner radius 22px, border weight 1px, shadow 0 1px 2px rgba(0,0,0,.04),0 10px 30px -14px rgba(0,0,0,.14).
- Motion: Elements fade and rise slightly as they scroll into view. All motion switches off under prefers-reduced-motion.
- Photography: real photographs of the work and the premises. People may appear in the hero. Never place a photo of a face next to a name, a review or a team bio.

PAGES
- Home: hero, services grid, the which membership fits? tool, how it works in three steps, a photo gallery, this week's timetable, three reviews, hours and service area, four FAQs, and a closing call to action.
- One page per service (Two a week membership, Unlimited membership, Personal training, Open gym membership, Free trial week), each with the price, what is included, and at least two questions people ask before booking.
- Memberships: a working quiz that recommends a service, titled "Which membership fits?".
- About, and Contact with a short booking form (name, mobile, what it is for), a map, the hours and the list of towns served.
- A tap-to-call button fixed to the bottom of the screen on phones.

COMPONENTS THIS TRADE NEEDS
- Class timetable: The first question is whether there is a class at a time that works, and a timetable hidden in a PDF loses them.
- Membership options: Published pricing removes the sales-tour anxiety that stops people walking in.
- Free trial signup: The trial is the conversion. Asking for a card at this point kills it.
- The coaches: People buy coaching from a person, so each coach's qualifications and specialty go on the page.
- Member result: A specific result from a named member beats any before-and-after collage.

SEO REQUIREMENTS
- Title tags under 60 characters in the form "{Service} in {{Town}} | {{Business name}}". Meta descriptions 140 to 155 characters that state the price or the next opening.
- One H1 per page naming the service and the town. Use the questions customers ask as H2 and H3 headings.
- ExerciseGym structured data on every page with the address, phone, hours and service area; Service markup on each service page; FAQPage markup only where the questions are visible on that page.
- Prices, hours, insurance or payment options and service-area towns written as text, never inside images.
- Compress every photo, lazy-load everything below the first screen, and write alt text that says what is in the photo.
- Link Home to every service page and link related services to each other. Generate sitemap.xml and llms.txt from the pages.
- Aim for a Largest Contentful Paint under 2.5 seconds on a mid-range phone.

WRITING RULES
- Write the way the owner would say it out loud to a customer. Vary sentence length.
- No em dashes. No antithesis or corrective negation ("not X, but Y"). No contrasting pairs, rule-of-three lists for rhythm, or short punchline sentences closing a paragraph.
- No throat-clearing openers, summary beats, rhetorical questions or setup-and-payoff lines.
- No filler intensifiers (genuinely, really, truly, actually), no corporate verbs (leverage, underscore, reflect), no hedging, no performed enthusiasm, no stacked noun phrases.
- Lead every section with the fact the visitor came for: price, availability, coverage, or what happens next.

The services behind this memberships

Two a week membership

Unlimited membership

Personal training

Open gym membership

Free trial week

Before you book

Want the exact number?